SimpliFire 30" Built In Electric Fireplace

Estimated Arrival: Between and . (To All Contiguous States)

✔ Same-Day Order Processing
✔ Free Returns
✔ No Restocking Fees
✔ Financing Options Available

Text or call 888-992-1556, start live chat, or email with any questions. Our team is available to serve you 8:00 AM - 11:59 PM ET, 7 days a week.


Adding the traditional look of a fireplace to your home has never been this easy. A detailed masonry-style interior textured log set, and four different flame intensity levels enhance the appeal of the SimpliFire Built-In electric fireplace series. Enjoy the ambiance – with or without the heat. Experience "Fire Made Simple."



  • Available in 36” model
  • 100% efficient, adjustable heat that costs just pennies an hour to operate
  • Enjoy the ambiance with or without heat
  • Enjoy more than 100,000 hours of operation thanks to LED flame technology
  • Never replace bulbs thanks to LED flame technology
  • Intuitive, multi-function remote for control at your fingertips
  • Zone heat your space to remain comfortable while reducing your monthly bills
  • Up to 4,800 BTUs or 10,000 BTUs, depending on the choice of power input
  • Includes multi-function remote control, Realistic log set, Flame intensity control, 1500W heater, and fan



Models SF-BI30-EB
Appliance Dimensions 31" (W) x 11.75  (D) x 26.75 (H) 
Framing Dimensions 120V 32" (W) x 11.625" (D) x 29" (H)
Framing Dimensions 240V 32" (W) x 11.625" (D) x 31" (H)
Appliance Rear Width 24"
Appliance Rear Width Framing 32"
BTU Output 120V 4,800
BTU Output 240V 10,000
Vent Type Vent-Free
Finish Black
Style Traditional
Fuel Type Electric
Heating Area 400 sq. ft.
Watts 1400  / 2800
Amperage 12.5 amps
Installation Type Built-In
Warranty 2-year limited warranty

Options and Accessories

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Portico Flush Wood Mantel

Kenwood Flush Wood Mantel

Battlefield Flush Wood Mantel

Bellevue Flush Wood Mantel

Acadia Flush Wood Mantel

Richland Flush Wood Mantel

Roxborough Flush Wood Mantel

Wescott Flush Wood Mantel


Marble / Granite

Absolute Black Granite

Arctic Gray Marble

Beige Marble

Blue Tundra Marble

Driftwood Marble

New Venetian Granite

Parchwood Marble

Pauline Granite


Steel Gray

Thala Beige Marble



Optional Front



Warning: This product can expose you to Chromium, which is known in the state of California to cause cancer, congenital disabilities, or other reproductive harm. For more information, see CA Prop 65 Warning